- Nov 30, 2015
Tucked away inside of its Q4 2015 earning report,
And that growth is clearly driving more customer engagement with Prime's streaming services. Some other interesting Prime tidbits in the report highlights include a doubling of Prime Video streaming customers, along with a tripling of Prime Music streaming hours in the U.S. compared to Q4 2014.
The increase in Prime membership comes as Amazon reports that Q4 net sales totaled $35.7 billion, which is up 22 percent from $29.3 billion in Q4 2014. Meanwhile, full year net sales increased to $107 billion in 2015, compared to $89 billion throughout 2014.