has now confirmed plans to launch a live TV streaming service in 2017. As reported by , CEO Mike Hopkins announced the plans at the Hulu Upfront event in New York, confirming an that claimed the company was mulling a cable-like streaming service that would feature live sports, cable networks and more.
"This means our viewers will be able to enjoy live sports, news and events all in real-time without a traditional cable or satellite subscription," said Hopkins. "We're going to fuse the best of linear television and on-demand in a deeply personalized experience optimized for the contemporary, always-connected television fan."
While Hopkins stated the service is due for a launch sometime in 2017, the CEO was mum on pricing. However, rumblings have named an estimated figure of around $40 per month. Hopkins says that we should expect to hear more about the service throughout the rest of 2016.