In a press event in Mumbai, Oppo introduced the photography-centric 'F' series of smartphones, launching the mid-range in the country.
The F series stems from a growing demand for premium-quality mobile photography from mid-range devices. Earlier this month, in a , the company claimed that its research has indicated strong consumer recognition that its phones "shoot great photos."
Oppo F1 Specifications
Category Oppo F1
Operating System Android 5.1 Lollipop with Color 2.1 OS
Display 5-inch HD (1280 x 720) | Gorilla Glass 4 protection
Processor Qualcomm Snapdragon 616
RAM 3GB RAM
Internal Storage 16GB, expandable up to 128GB with microSD
Rear Camera 13MP with PDAF, f/2.2 aperture
Front Camera 8MP, f/2.0 aperture
Battery 2500mAh
Oppo also announced its expansion plans in India, with the company targeting 35,000 sales outlets and 180 official service centers. The Oppo F1 will be available with a "silk metal" back in golden rose and rose gold colors at ₹15,990 ($235), starting next week. The high spec variant of the F1, the F1 Plus, will be available in April for ₹26,990 ($400).
