Samsung hopes to boost its smartphone business in China with 5G phones

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Samsung has been reduced to a fringe player in the Chinese smartphone market
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in recent quarters. The scale of its decline in the world’s largest smartphone market can be gauged from the fact that the Korean company once used to hold around 20% market share there.

Samsung has
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in the past, but none of its efforts have yielded any noticeable results yet. In what appears to be a new strategy, the company is now pinning its hopes on a diverse lineup of localized 5G devices to improve its smartphone business in the country.

The Korean tech giant recently launched the
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in China. It is also expected to release the
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in 5G flavor sometime next month. The
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will reportedly sport 5G capabilities as well. There are apparently a few other 5G models scheduled to hit the Chinese market this year.

“The Galaxy Note 10+ 5G is just the start for China’s 5G market. We hope our new products will help Samsung reclaim its leading role in China,” a Samsung official is reported as saying during the launch event in China.

It is not clear why Samsung believes 5G will give it an edge over other OEMs in the market. Chinese brands
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and release devices that compete with the offerings from established players like Samsung and Apple. Many
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or teasing 5G models.

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