'The Angry Birds Movie' credits will unlock game content

[Joystiq]

Rovio has a lot riding on its

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. Earlier this month, the Finnish company reported a

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for 2015, blaming "heavy investments" in future projects. The popularity of Angry Birds is waning, but a commercially succesful film could be its salvation. As such, it's

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called

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, which rewards players for seeing the movie on opening weekend. Players that open the app during the end credits will be treated to an "exclusive movie clip" and a new area of the game to explore. The feature is triggered by an "inaudible digital watermark" that plays in the background.

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