The in India. According to many shipment trackers, posted stellar growth numbers and in the country. Though , it did launch more compelling budget smartphones to counter Xiaomi’s Redmi series. It appears the company’s renewed strategy is delivering the desired results.
Last week, which showed Samsung getting close to dethroning Xiaomi from the top spot in India. Counterpoint Research , and it shows Samsung beat Xiaomi to regain the top position it ceded two quarters ago in the country. The Korean company increased its market share from 24% in Q2 2017 to 29% in the second quarter this year, while Xiaomi’s market share went up from 16% to 28% during the same period.
Vivo, Oppo, and Huawei occupied the next three positions respectively, and together the top five vendors accounted for a whopping 82% of the total shipments, indicating an increasing consolidation in the Indian smartphone market. OnePlus (284%), Honor (188%) and Xiaomi (112%) made the most gains, while Apple had a disappointing quarter with just 1% market share. Overall, the Indian smartphone market grew by a healthy 18% year-on-year in the second quarter.
New Galaxy J models did the trick
The report attributes models. Xiaomi’s Redmi 5A was the best-selling smartphone in the quarter with 9% market share. Samsung’s recently launched Galaxy J6 came in third with 5% market share. In what could be termed as a sign of Redmi series’ popularity, three out of the top five bestsellers were from Xiaomi. OnePlus emerged as the market leader in the premium segment with the OnePlus 6 being the bestseller in the category.
Counterpoint has also published market share numbers for feature phones, and Reliance Jio continues to dominate the sales charts with 47% market share. Samsung held on to the second place, but its market share dropped from 27% last year to 9% this year. Feature phone shipments went up by 21% compared to the same period last year and accounted for around 50% of the total mobile phone shipments in the quarter.
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Last week, which showed Samsung getting close to dethroning Xiaomi from the top spot in India. Counterpoint Research , and it shows Samsung beat Xiaomi to regain the top position it ceded two quarters ago in the country. The Korean company increased its market share from 24% in Q2 2017 to 29% in the second quarter this year, while Xiaomi’s market share went up from 16% to 28% during the same period.
Vivo, Oppo, and Huawei occupied the next three positions respectively, and together the top five vendors accounted for a whopping 82% of the total shipments, indicating an increasing consolidation in the Indian smartphone market. OnePlus (284%), Honor (188%) and Xiaomi (112%) made the most gains, while Apple had a disappointing quarter with just 1% market share. Overall, the Indian smartphone market grew by a healthy 18% year-on-year in the second quarter.
New Galaxy J models did the trick
The report attributes models. Xiaomi’s Redmi 5A was the best-selling smartphone in the quarter with 9% market share. Samsung’s recently launched Galaxy J6 came in third with 5% market share. In what could be termed as a sign of Redmi series’ popularity, three out of the top five bestsellers were from Xiaomi. OnePlus emerged as the market leader in the premium segment with the OnePlus 6 being the bestseller in the category.
Counterpoint has also published market share numbers for feature phones, and Reliance Jio continues to dominate the sales charts with 47% market share. Samsung held on to the second place, but its market share dropped from 27% last year to 9% this year. Feature phone shipments went up by 21% compared to the same period last year and accounted for around 50% of the total mobile phone shipments in the quarter.
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