Non-profit aims to preserve the hidden history of video games

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It's relatively easy for developers to preserve classic video games through emulators,
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, remasters and
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. But what about the culture that surrounded it, such as ads, boxes, magazines and gamers' own experiences? That's where the newly established
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wants to help. The non-profit hopes to collect and digitize as many video game artifacts as possible to understand the full context of a game or console. For instance, it's building an
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that covers the atmosphere surrounding Nintendo's American debut, including the company's sales pitch as it reassured retailers burned by the video game industry crash.

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