Joystiq
Joystiq News
In 2013, former Valve engineer Jeri Ellsworth used an idea for projection-based AR glasses from her prior employment and built a company called Technical Illusions, which would then become . Despite early success, including a $15 million investment from Andy Rubin's Playground, the company amid financial troubles. However, Ellsworth and a small crew of former castAR employees put together enough funds to buy back the assets and created a new company called .
Now, after two years of retooling, Ellsworth and crew are ready to launch the new and improved version of her AR glasses, along with a renewed focus in tabletop AR gaming. The launches today, where you can get a basic kit starting at $299. One of the key differentiators between this project and the last one? Ellsworth is now CEO and has greater control over its direction.
Source:
Console Bang News!